Imaginea cu DigiGov, reteaua comunicatorilor din administratia publica

We launched the DigiGovRO network

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We successfully launched the DigiGovRO network for communicators in Romanian public institutions. The event and first edition of DigiGovRO meetings was held successfully on 28 October 2014, as we announced in a previous article,

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We were very happy to have with us at this first meeting numerous representatives of the main central institutions in Romania, diplomatic missions accredited in Bucharest, international institutions and local administration in Bucharest, as well as NGOs. We were also was honored by the presence of a member of a similar project in Serbia, Belgrade 4 Digital Public Diplomacy Initiative.

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The event was an opportunity to tell the audience briefly about the DigitalDiplomacy.ro project and about the objectives of the DigiGovRO network (full PowerPoint presentation can be found here), and then based on the presentations given by our special guests a vivid discussion started on how social networks are used by public institutions in Romania, on the main advantages and challenges encountered in their work so far. Thus, one of the main objectives of the DigiGovRO network was met, that of facilitating communication and exchange of experiences and best practices between communicators in the Romanian public administration and those in international public institutions or foreign representations in Bucharest.

The first special guest, His Excellency Mr. Paul Brummell, British Ambassador to Bucharest, shared with us his experience regarding the use of social media in the diplomatic work, with a focus on Twitter (@PaulBrummell)  as the main communication channel for digital diplomacy, but also about his recently launched blog.

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The second special guest, Mr. Radu Puchiu (@RaduPuchiu), State Secretary & Coordinator of the Online Services and Design Department within the Romanian Government (@OnlineGovRo), spoke about the work and efforts of the Government in terms of public sector online communication, as well as about projects and progress registered by the Romanian administration within the framework of the Open Government Partnership.

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Last but not least, the communication team of the British Embassy, represented by Roxana Frosin, presented the case study  of the social media communication campaign carried out by the British Foreign Office for the NATO Summit 2014 which took place this past September. This presentation illustrated perfectly the theme of the DigiGovRO meeting, the importance of an online communication plan.

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During the very interesting discussions that followed, we set the theme of the next meeting, which will take place later this month.

We thank once again everyone who responded to our invitation to attend the launch of the DigiGovRO network, we especially thank our special guests and the British Embassy in Bucharest together with the Prime Minister’s Office for supporting this initiative!

We will announce soon details regarding the next meeting, and if you are interested to be part of this network, please send us an email at andra@digitaldipomacy.ro or andreea@digitaldiplomacy.ro.

About the DigiGovRO launch and the DigitalDiplomacy.ro project we also talked about on the live show “Open Microphone Web 2.0” with Maria Isopescu of Radio3Net ‘Florian Pittis’, the online radio of the national station, Radio Romania. More details about how  the discussion went can be found here.

Next, follow the special blog section dedicated to the network for new information about the project and opportunities!

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Andra Alexandru

Specialist în Comunicare și Relații Internaționale, cu experiență profesională în diplomație publică și comunicare instituțională.

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